Last week, a startup company, Opternative, launched the first online eye exam accurate enough to give the user a prescription from home using only a smartphone or computer for only $40. This is going to change the game for optometrists. Of course, there are more reasons to get your eyes examined besides updating your prescription. I would like to take a quick poll in the comment section. How many of you have an outdated prescription, now, because your eye exam just never made it to the top of your to do list?
This blog post is not about Opternative, but more about how you as a successful organization should leverage technology to maintain competitive advantage or create new products or services. Gone are the days when the dominant player in an industry can rest on its laurels and collect profits. The ubiquity of mobile devices and applications is bringing with it a wave of disruption. How is your industry being disrupted? Everyone thinks of Blockbuster, Borders Bookstore, or Blackberry as classic examples of successful companies that didn’t innovate and allowed a wave of innovation to completely wash them up.
Customer experiences are being completely re-imagined as a result of mobile devices. In this round of disruption many companies are not going to be easily outmaneuvered. Companies are leveraging early stage technology, making acquisitions of innovative startups, and trying to react quickly to the changes in their industry.
Traditional Banks have seen a huge influx of technology in the last few years. There is mobile payment technologies (i.e Google Wallet, Apple Pay), cryptocurrency (i.e Bitcoin, Litecoin), and mobile check cashing to name a few. Banks like Capital One and BBVA are aggressively combating the likes of Apple, Google, and many m-payment and fintech startups. More examples of what companies are doing to reinvent themselves can be found in the this article.
Is there a cool new service that your business could be offering with the use of technology? Are your competitors offering a more enchanting experience to their customers with technology? Is there a pain point that a nimble startup could exploit to gain marketshare in your sector? Allow DAF Technologies to help you embrace emerging technology for the benefit of your business.
Traditional Banks have seen a huge influx of technology in the last few years. There is mobile payment technologies (i.e Google Wallet, Apple Pay), cryptocurrency (i.e Bitcoin, Litecoin), and mobile check cashing to name a few. Banks like Capital One and BBVA are aggressively combating the likes of Apple, Google, and many m-payment and fintech startups. More examples of what companies are doing to reinvent themselves can be found in the this article.
Is there a cool new service that your business could be offering with the use of technology? Are your competitors offering a more enchanting experience to their customers with technology? Is there a pain point that a nimble startup could exploit to gain marketshare in your sector? Allow DAF Technologies to help you embrace emerging technology for the benefit of your business.
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